The Perception Analyzer simplifies and accelerates your research. Whether your project involves a few respondents or hundreds of participants, the Perception Analyzer captures data quickly, accurately, and with less reliance on paper-based surveys. The system combines the qualitative insights of a focus group with the quantitative precision of a telephone survey.
The software detects movement of the dials as participants make their selections. When the dials stop, the software captures the value from each dial, and then processes the data for analysis and display. (For Moment-to-Moment questions, the software assumes the dials are always in motion and repeatedly polls them.)
Each participant is associated with a unique dial ID. As questions are answered, the software creates a profile of each person. This allows you to organize results into subsets to more deeply understand why people feel the way they do, and what it means to you.
Meeting Your Objectives
Whatever you need to learn, or however you want to engage participants, Dialsmith can assist you in meeting your unique goals and objectives. Our vast experience enables us to help you develop the right questions and create the perfect interactive environment.