Our Picks of Marketing & Market Research Industry Articles and Posts for the Week | Nov 30th Edition
Here’s a round-up of some of the more stimulating, challenging and entertaining marketing and market research industry posts we read this week. We invite you to add your own submissions in our Comments section below.
Greenbook | Market Research Firms Fight to Survive: Top 5 Ways MR Firms are Overcoming Challenges
Business 2 Community | Stories Matter: Why Storytelling Is Important in Marketing
Brand Quarterly | Big Data Won’t Drive Creativity, Big Insights Will
AdWeek | You Can’t Be Creative Without Data
DIAL.LOG | Dial Testing Group vs. Focus Group: How are they Different?