DIAL LOG

Questions or Help?

CONTACT US

Archive by Author

CNN features Perception Analyzer by Dialsmith in
SC primary coverage

CNN’s Wolf Blitzer explains that Republican strategists will be carefully watching results from the focus group of undecided voters as they react in real-time to SC primary speeches. Once again, Perception Analyzer dials by Dialsmith are being used to give feedback to every word, phrase and moment of the candidates’ […]

Comments Off on CNN features Perception Analyzer by Dialsmith in
SC primary coverage
| Read More ›

CNN features the Perception Analyzer during
2012 NH primaries focus group

Continuing the trend from the 2008 presidential election season, CNN has once again turned to the Perception Analyzer by Dialsmith to gauge real-time reactions to candidates’ speeches following the NH primaries.                                                                                                    CNN Focus group respondents in South Carolina were given Perception Analyzer dials and asked to give continuous feedback […]

Comments Off on CNN features the Perception Analyzer during
2012 NH primaries focus group
| Read More ›
Colbert Report

Perception Analyzer by Dialsmith featured on
The Colbert Report

Last time it was The Daily Show With Jon Stewart and now The Colbert Report takes its turn. Stephen Colbert enlisted the help of Frank Luntz to use the Perception Analyzer by Dialsmith to focus group test video clips in hopes of refining an important message. As Mr. Colbert watched […]

Comments Off on Perception Analyzer by Dialsmith featured on
The Colbert Report
| Read More ›
CNBC

Perception Analyzer® by Dialsmith used as CNBC’s “Bernank-O-Meter”

During the Federal Reserve chairman’s news conference broadcast on CNBC, commentators used Dialsmith’s Perception Analyzer® dials to register real-time feedback on what they were hearing from Ben Bernanke. Watch the set-up here and watch the new conference with the integration of the dials below.       Dubbed the “Bernank-O-Meter” […]

Comments Off on Perception Analyzer® by Dialsmith used as CNBC’s “Bernank-O-Meter” | Read More ›

Perception Analyzer® by Dialsmith featured at the Banff World Media Festival

At the 32nd annual Banff World Media Festival, the Perception Analyzer® by Dialsmith was used during an exciting new competition called “Deal Makers Live.” Three lucky contestants got the opportunity to pitch their idea for a new television show to a panel of industry experts. Those experts used Perception Analyzer […]

Comments Off on Perception Analyzer® by Dialsmith featured at the Banff World Media Festival | Read More ›

Perception Analyzer® by Dialsmith featured on
FOX NEWS’ Hannity

FOX NEWS’ Hannity program, in conjunction with Dr. Frank Luntz of Luntz Global, featured the Perception Analyzer® by Dialsmith during an in-studio focus group of likely voters watching a live Q&A session with members of Congress, the Senate, and top business leaders.     As the Q&A was conducted, audience […]

Comments Off on Perception Analyzer® by Dialsmith featured on
FOX NEWS’ Hannity
| Read More ›

Perception Analyzer® by Dialsmith featured on CNN Republican debate

Once again CNN, in conjunction with Southern Methodist University, has featured the Perception Analyzer® on-air. This time it was with a focus group of Republican and Undecided voters in New Hampshire as they watched the second Republican debate of the season.     Read about the findings and watch a […]

Comments Off on Perception Analyzer® by Dialsmith featured on CNN Republican debate | Read More ›

Dialsmith at the Banff Media Festival

Dialsmith is proud and excited to be a partner of the Banff Media Festival, contributing in two ways: During the new “Deal Makers Live” event, Perception Analyzer dials will be used to help evaluate and choose the winner of this innovative pitch competition. During a Tech Hub session, Dialsmith’s David […]

Comments Off on Dialsmith at the Banff Media Festival | Read More ›