Writer Greg Brian recently published an updated Q&A with me regarding the latest on Dialsmith, the Perception Analyzer, ISX, and what’s to come. It’s always fun and enlightening to do these and see what we’re working on through someone else’s eyes. Many thanks to Greg for his continued interest, following […]
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Dialsmith releases Perception Analyzer 8.0 software
I am pleased to announce that the long-awaited Perception Analyzer 8.0 software has been released. It’s been a long road and this version contains many, many enhancements over previous versions. For those interested, some of those enhancements and new features include: New question editing interface with text formatting for both […]
Perception Analyzer voting determines the winning team on The Celebrity Apprentice
On the March 27, episode of NBC’s The Celebrity Apprentice teams ASAP and BACKBONE battled it out to see which could create a better promotional video for ACN’s new video phone. Rather than company executives picking the winning team, ACN employees got to determine the teams’ fate and BACKBONE […]
ISX by Dialsmith live on ESPN as scoring and stats partner for Street League 2011
Dialsmith® and MXi are once again proud to offer ISX – Instant Scoring eXperince™ to Street League Skateboarding® for real-time scoring and stats. After an incredibly successful inaugural season in 2010, Street League has announced details of its 2011 season. With four stops, […]
Perception Analyzer by Dialsmith to be featured on
The Celebrity Apprentice
On March 27, the Perception Analyzer® by Dialsmith® will be used to help select the winning team on NBC’s The Celebrity Apprentice. As the teams compete in the upcoming task employees of the sponsoring company will cast their vote for the winning team with the help of Dialsmith’s Perception Analyzer […]
Dialsmith supports Washington Post Live with audience polling
Once again Dialsmith is proud to be supporting Washington Post Live’s series of summits on critical topics. This week offered two such forums on the topics of Childhood Obesity and Aviation Security. During each summit audience members used Perception Analyzer dials to answer questions posed to them by speakers and […]
Dialsmith and the Perception Analyzer at TED
Dialsmith had the pleasure of providing audience feedback at TED2011. Audience members used Perception Analyzer dials to confidentially give continuous, real-time feedback TED. Each Talk and video was evaluated, resulting in rich data for TED staff to use in their on-going quest to enhance the TED experience, both live […]
Your Presentation Stinks (sorry, it does) – please vote
After years of giving presentations and working with clients to make theirs more effective it’s time to share what we’ve learned. We have a number of things in the works, but first is a ChangeThis manifesto. In order to get this written we need your vote. Please read the description […]
Dialsmith helps PSU take win in national ad competition
Dialsmith proudly provided Perception Analyzer services to help PSU’s Advertising Campaigns class take the win in a national ad campaign for the National Highway Traffic Safety Administration (NHTSA) under the Department of Transportation (DOT). Conducting a focus group at the Dialsmith offices PSU tested various campaign ideas with parents of […]
CNN conducts Perception Analyzer dial test of the 2011
State of the Union Speech
CNN, in conjunction with Michael Maslansky, conducted a test of the 2011 State of the Union speech using the Perception Analyzer by Dialsmith. See the results Read the opinion Learn more
