Excellence Oath and Credo by Tom Peters is a must read. Implementing just one idea a day, or even a week, can lead to profound change. Looking forward to processing and seeing what works for us and our clients. Download the PDF
Archive by Author
Challenges of Multitasking and Focus
Very extensive and interesting article in The New York Times about the toll multitasking can take on your ability to focus and get things done. /via Core77 You can also test your focus and how fast you juggle tasks.
‘Pulsing’ Key to Brand Recognition in TV Ads
Eye tracking research by Harvard Business School professor Thales S. Teixeira and his colleagues shows that, "'pulsing' repeated, brief images of the brand can significantly reduce the likelihood that viewers will zap it, as opposed to showing the brand for long periods of time at the beginning or end of […]
Dialsmith, proud sponsor of Washington Post Live
Dialsmith is proud to sponsor and be a part of the Washington Post Live event, The Business of the Beltway, in Washington, DC. During the event audience members used Perception Analyzer® dials to provide real-time feedback on discussion topics and also competed for Washington Nationals baseball tickets. The discussion was […]
My Interview with Greg Brian
The contact and interview via Twitter I referenced in the previous post was Greg Brian, aka @gregoriancant. I'm gratified that Greg took such an interest in Dialsmith and the Perception Analyzer and appreciate the piece he's published. Read it here. momentum market intelligence mointel
Thoughts on Business Blogging, Twitter and LinkedIn
I think I finally made the connection of how to use and balance my various online presences. Blog I've been blogging here since 2004 and I suppose that makes me an old-timer in the world of business blogs. I've always tried to make this blog a balance between posts about […]
Hugh MacLeod’s Cool Idea: Daily Bizcards
Here's a cool idea…decide who you most inspire, create something unsolicited, original and cool for them, and deliver it to them in a public way. I wish this were my cool idea, but these Daily Bizcards are the brainchild of cartoonist Hugh MacLeod of gapingvoid fame and author of "Ignore […]
Perception Analyzer Featured in Webcast of Oregon Republican Governor’s Debate on KGW / NBC
The Perception Analyzer, developed by Dialsmith, was featured in the KGW's webcast of the Republican Governor's debate in Portland, Oregon. Focus group respondents, using Perception Analyzer dials, gave continuous, real-time feedback to what they were seeing and hearing and the resulting line graph was presented on KGW.com along with the […]
Contest: What’s Your Dumbwaiter Pitch?
I became intrigued today by Umair Haque’s riff on the HBR blog on the Dumbwaiter Pitch, “What’s the one-word description of your business?” He feels the traditional 30-second “elevator pitch” is useless and those who truly understand the value of what their company offers can boil it down to just […]
Getting to NO
Inc. magazine features an interview with Dr. G. Clotaire Rapaille on the secrets of successful salespeople. I first became aware of Dr. Rapaille’s work when he was featured in “The Persuaders” on Frontline, the same episode that featured the Perception Analyzer. I then tore through his great work, The Culture […]
