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Archive | Political & Public Opinion Research
RSS feed for this sectionDialsmith’s Perception Analyzer tool used by CNN researchers for 2012 Presidential Debates, Primaries, and Conventions
Continuing the trend from the 2008 presidential debates, annual State of the Union addresses, and the 2012 Democratic and Republican conventions, CNN once again turned to researchers Rita Kirk and Dan Schill from Southern Methodist University to gauge the real-time reactions of undecided voters. Using Dialsmith’s Perception Analyzer dials, CNN’s […]
For the 2012 election cycle, CNN once again features the Perception Analyzer on-air
Much like during the 2008 election cycle, CNN is once again relying on the Perception Analyzer by Dialsmith to gauge real-time reactions from undecided voters in 2012. And when the President took the big stage at the Democratic National Convention, Perception Analyzer was front-and-center. CNN aired a segment of the President’s nomination […]
Perception Analyzer testing uncovers real-time opinions of State of the Union address
Once again the Perception Analyzer by Dialsmith was used in a research session with swing voters to provide real-time feedback on the president’s State of the Union address. Photos: GQR / Democracy Corps Research was conducted by Greenberg Quinlan Rosner for Democracy Corps and GQR Digital. […]
CNN features Perception Analyzer by Dialsmith in
SC primary coverage
CNN’s Wolf Blitzer explains that Republican strategists will be carefully watching results from the focus group of undecided voters as they react in real-time to SC primary speeches. Once again, Perception Analyzer dials by Dialsmith are being used to give feedback to every word, phrase and moment of the candidates’ […]
CNN features the Perception Analyzer during
2012 NH primaries focus group
Continuing the trend from the 2008 presidential election season, CNN has once again turned to the Perception Analyzer by Dialsmith to gauge real-time reactions to candidates’ speeches following the NH primaries. CNN Focus group respondents in South Carolina were given Perception Analyzer dials and asked to give continuous feedback […]
Perception Analyzer® by Dialsmith featured on
FOX NEWS’ Hannity
FOX NEWS’ Hannity program, in conjunction with Dr. Frank Luntz of Luntz Global, featured the Perception Analyzer® by Dialsmith during an in-studio focus group of likely voters watching a live Q&A session with members of Congress, the Senate, and top business leaders. As the Q&A was conducted, audience […]
Perception Analyzer® by Dialsmith featured on CNN Republican debate
Once again CNN, in conjunction with Southern Methodist University, has featured the Perception Analyzer® on-air. This time it was with a focus group of Republican and Undecided voters in New Hampshire as they watched the second Republican debate of the season. Read about the findings and watch a […]
Perception Analyzer used in Senatorial debate
Louisiana State University professor of mass communication and political science, Kirby Goidel, used the Perception Analyzer during the October 12, debate between Democratic U.S. Sen. Mary Landrieu and Republican challenger John Kennedy. 2theadvocate has a brief story about how it was used and what they learned.