We field a lot of questions from system owners wanting recommendations from us on what type of laptop or desktop set up to purchase for running the Perception Analyzer system. In response, our support team has compiled a list of suggested system requirements.
Dialsmith Office Art
While we’ve been in our current office for nearly a couple of years now, it wasn’t until just a few months ago that we started filling the walls. Since then we’ve collected some interesting stuff. Here’s a sampling of some of the more noteworthy and eye-catching: — Click photos to […]
Behind the Dialsmith Code
By most standards, Dialsmith is a small operation. There’s no multi-tiered management tree; no executive only offsites; no formal employee manuals. But while we’re not big on formality and office procedures, Dialsmith does have something in common with the Apple’s, Nike’s and Intel’s of the business world. Dialsmith has […]
Dialsmith and the Perception Analyzer Featured on
Portland’s KGW News
Perhaps you’ve caught glipses of Dialsmith’s Perception Analyzer dials on television lately. If so, you’re not alone. The dials have been spotted during CNN’s coverage of the State of the Union, during the current season of Food Network Star’s focus group challenges and even during ESPN Summer X Games Street […]
Free Resource:
Essentials of Moment-to-Moment Research eBook
Here at Dialsmith, we know a thing or two about conducting Moment-to-Moment research. We also work with a lot of folks who have tons of experience with this methodology. So, we figured why not tap into that wealth of knowledge and real-world experience to create a helpful guide for […]
Dialsmith’s Perception Analyzer Helps Broadway Producer Find the Winning Formula
(Audience members with Perception Analyzer dials at Broadway-bound musical “Somewhere in Time.” Image courtesy of the New York Times) What makes good theater? According to a recent New York Times article, focus groups using Dialsmith’s Perception Analyzer dials might soon be playing more of a lead role in helping answer […]
Dialsmith’s Perception Analyzer (aka Dial of Doom) returns for Sunday’s Big Screen Bites episode of Food Network Star
Don’t miss this Sunday’s episode of Food Network Star as it may be your last chance this season to catch our Perception Analyzer dials in action. Sunday’s Big Screen Bites episode adds a dash of movie making drama as Star competitors faceoff by creating a 60-second movie trailer to promote […]
Dialsmith’s Perception Analyzer a Hit at GoGreen
(Image courtesy of Joel Dames Photography) Here’s another installment of our recurring blog post theme, “Perception Analyzer Around the World,” where we shine a light on the great work our clients are doing in incorporating innovative uses of our dials and real-time polling technology. Client: GoGreen Conference Located: Portland, Oregon, […]
Watch Food Network Star Episodes Featuring the Perception Analyzer (aka The Dial of Doom)
(Image courtesy of Food Network) Three episodes of Season 9 of Food Network Star featured a new challenge consisting of focus groups equipped with Dialsmith’s Perception Analyzer dials or as the Star competitors called them the “Dials of Doom.” You can watch the full episodes here and see our dials […]
Dialsmith’s Perception Analyzer Featured on Food Network Star Season 9
Food and focus groups don’t typically go hand-in-hand. But then there’s not much that is typical about Food Network’s widely popular primetime competition series Food Network Star. Along with a series of challenge formats brought back from previous seasons, Season 9, which kicked off in June, features new challenges, consisting of live-audience focus groups equipped […]
