Saw It On TV…Gotta’ Have It
NBC is reportedly going to begin selling products featured in product placements as well as star’s wardrobe and accessories featured in NBC Universal shows. I also read the other day, though I can’t remember where, that companies featured in tasks on The Apprentice are paying up to $2 million to be part of the show and have some creative input into the tasks.
With the effectiveness of traditional 30-second ads being called into question more and more these days, it’s fascinating to see all these alternative forms of promotion take shape.
via [Agenda Inc.]