High-profile clients. High-stakes results. Privacy and security are crucial. The Covid 19 outbreak has caused most courthouses to pause in-person hearings. But the caseload hasn’t disappeared; in many cases, it’s moved online. Lawyers working virtually still need trial research and trial consultants still need to conduct mock juries. Trial research […]
Tag Archives: Litigation research
Dial Testing Helps Trial Research Consultant Overcome Assumptions and Deliver Hard Truths
I tell my clients that if you want the most return for your trial consulting investment, it’s pennywise but pound foolish to cut something so integral to getting good data. The data we get from the dial tests are the glue of the mock exercise. For more than 30 years, […]
Downloadable Litigation e-Guide: Dial Testing for Mock Juries and Trial Research
We have released an amazing free resource for jury consultants and litigators: the e-Guide to Dial Testing for Mock Juries and Trial Research. This free download (just click the image below) is intended for jury consultants or litigators using, or evaluating the use of, dial testing methods and tools in […]
A SECURE CONFERENCING PLATFORM FOR MARKET RESEARCH
Dialsmith is a Member of ZoomGov for Secure Online Research This high-security platform for web conferencing is used by fewer than 1% of all accounts. ZoomGov was designed to serve sensitive areas of the US Government. We use this same technology for all our online qual research: online focus […]
Engagious Podcast: Lara Giese, Applying Storytelling and Audience Engagement Techniques in the Courtroom
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The art and science of influence and persuasion is on no greater display than in a courtroom. So how can we take techniques used there and apply them to sales, marketing, and business communications? By learning from an expert trial consultant and jury researcher such as my guest for this episode, Dr. Lara Giese. In addition to being a licensed psychologist, Dr. Giese has worked as a litigation consultant and researcher on hundreds of high-profile and high-value court cases for 20+ years.
Dial Testing “Priceless” for Jury Research
Recently, trial consultant and licensed psychologist, Dr. Lara Giese, joined Engagious co-founder and CEO David Paull as a guest on the Engagious Podcast. During their conversation, Dr. Giese, who’s worked on hundreds of high-profile and high-value court cases for more than 20 years, spoke specifically about the benefits of using dial […]
Revelations in Moment-to-Moment Research Webinar
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POTUS is up-to-speed on the Moment-to-Moment methodology. Are you? Source: White House photo You may have notice that we’ve been dialing up the Webinars lately and last week’s may have been our best to-date. Our seasoned panelists discussed the ins and outs of Moment-to-Moment research for almost an hour and […]
Free Resource:
Essentials of Moment-to-Moment Research eBook
Here at Dialsmith, we know a thing or two about conducting Moment-to-Moment research. We also work with a lot of folks who have tons of experience with this methodology. So, we figured why not tap into that wealth of knowledge and real-world experience to create a helpful guide for […]
Expert Jury Consultant “Handpicks” Dialsmith for Dial Testing Mock Juries
Here’s our next installment of, “Perception Analyzer Around the World,” the series where we highlight innovative use cases of our Perception Analyzer dials. This time, we follow the dials into the field of litigation consulting. Client: Laurie Kuslansky, Ph.D., Expert Jury Consultant Located: New York, NY Description: With 32 years of […]
