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Tag Archives: Political Debates

Dialsmith’s Perception Analyzer tool used by CNN researchers for 2012 Presidential Debates, Primaries, and Conventions

Continuing the trend from the 2008 presidential debates, annual State of the Union addresses, and the 2012 Democratic and Republican conventions, CNN once again turned to researchers Rita Kirk and Dan Schill from Southern Methodist University to gauge the real-time reactions of undecided voters. Using Dialsmith’s Perception Analyzer dials, CNN’s […]

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Perception Analyzer® by Dialsmith featured on CNN Republican debate

Once again CNN, in conjunction with Southern Methodist University, has featured the Perception Analyzer® on-air. This time it was with a focus group of Republican and Undecided voters in New Hampshire as they watched the second Republican debate of the season.     Read about the findings and watch a […]

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