For twelve years running, Dialsmith has been conducting dial testing research on the president’s State of the Union Address, and this year is no exception. Why has dial testing become so ingrained in scoring the State of the Union?
Tag Archives: State of the Union
The Lines Are At It Again: Dialsmith’s Perception Analyzer Featured in Reporting of President’s State of the Union
You may have noticed those friendly lines (courtesy of The Perception Analyzer) showing up all over the place again last night and this morning as news networks and research groups studied, analyzed and reported the President’s State of the Union address. Yes, the Perception Analyzer was at it again with […]
